Outside of work
I like to stay active and try new things. In the last year I've taken up tennis and swimming lessons to keep myself busy outside of work.
But I'm also fond of staying still, spending plenty of time reading or binging a series when the mood strikes!
My values
02
📈 Data, data, data
Design decisions should be based on data. This means using qual & quan data to inform direction and a monitoring post-launch to make sure my work is having a positive impact
03
🔑 Collaboration is key
Good design is about team work and collaboration. It’s not created in a vacuum! I like to include stakeholders in my design process and create a collaborative environment that welcomes and encourages feedback.
04
🧑🍳 Keep experimenting
Change is just a part of design. Everything I create is subject to experimentation. Not everything will work, but it's worth trying - and learning from what doesn't.
05
🌳 Sustainability
Sustainability where possible. I believe we should leave this Earth as good as or better than we found it for future generations; my goal is to contribute to those ideals in whatever way I can.
06
🤾 Stay agile
Being light and having the freedom to pivot means the outcome reflects real needs and uses insights I gather along the way